Olga A. Klyueva

Human activity (professional and production-related) occurs within the context of explicit or implicit competition and proves to be more or less productive and creative. Operationalization and measurement of the competitiveness of personality without due regard for personal and situational interactions reduces the content of the notion. Competitiveness requires a high degree of personal energy, flexibility, intelligence, and creativity in regulating activity. However, enlarging the domain of psychological studies has necessitated the study of personality in the context of the natural social situations in which it functions. This structural and functional analysis allows expansion of the description of the phenomenology of the competitiveness of personality as well as classification of the strategies of competitive behavior. In this study competitive-behavior strategies (1,064 critical incidents in professional activities) were analyzed using the Critical Incident Technique and thematic content analysis. To classify the data set, I used two-step cluster analysis as an exploratory method and analyzed the cross-tables of several categorical variables using the log-linear method of model selection. I applied the Solution Tree method for categorical variables to build a dependent-variable hierarchical model with the relevant predictor values. Through analysis of the results of the cluster analysis, the hierarchical model, and the functional and situational analysis of the context, it is possible to single out and validate three types of competitiveness strategies: the dependent, irrational, destructive, short-term strategy (quasi-competitiveness); the dependent, rational, constructive, short-term strategy; and the free, rational, constructive, long-term strategy. Study of the nature of competition and a subject’s competitive-behavior strategies is required to analyze, predict, and correct destructive strategies for enhancing performance.

The concept of “competitiveness” has been most thoroughly developed in the framework of modern economics and management. Apart from economic factors, this concept also embraces social and psychological factors, but economic models do not reveal the psychological essence of the concept of “competitive personality.”

Analytical review of the psychological and educational case studies of the competitive- personality problem has brought to light the ambiguity in this concept along with a multitude of models that distinguish individual aspects of a competitive personality. Most creators of the various models emphasize the quality of the conditions necessary for forming and developing a competitive personality. In economics, competition is an essential, inherent feature of various types of activity where conflicts of interest occur. However, the established economic model of competitive personality reduces and replaces the psychological content of the concept.

Theoretically and experimentally the authors of this article substantiate their disclosure of the competitive-personality concept via its creative potential. Results of an in-depth study confirm that the ability to achieve success through one’s own initiative, anticipating the demands of competition, appears to be the backbone for competitiveness of personality.